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  • Sustainably Sourced

  • Quality-Focused

  • B Corp Certified

  • Transparently Traded

  • Sustainably Sourced

  • Quality-Focused

  • B Corp Certified

  • Transparently Traded

Traceable from Seed to Cup

We believe we can make a positive impact on coffee’s future through our everyday commitments to quality, sustainability, education, and transparency.

  • 100+

    Varieties of coffees to offer

  • 28

    Years of consistent growth and recognition

  • 16

    Sustainability projects funded each year

  • 12

    Training Centers across the country

  • 100+

    Varieties of coffees to offer

  • 28

    Years of consistent growth and recognition

  • 16

    Sustainability projects funded each year

  • 12

    Training Centers across the country

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Brew Guides

Counter Culture is
  • pushing potential
  • freshly roasted
  • quality coffee
  • sustainably sourced
  • coffee-driven
  • people-driven
  • independently owned